Need help in your business but find it ‘easier’ to do it yourself?
Where’s your head at?
You have been in business for a number of years now, running it successfully and your clients love what you do. You’re now in the lovely position that you have a solid customer base who are returning to you time and time again.
You spend your week delivering a service you love but you are run ragged! As well as working hands on with your customers, (which you love to do) you’re utilising every spare minute and hour here and there on admin activities, managing your customers experience and keeping on top of the day to day with little or no time for what you know and want to be focusing on: business development and marketing activities. Your lack of business processes means you are often doing the same activity over and over, you know you have lots of inefficiencies in your business. You want to continue to grow; gain more profitable business without even more of an impact on your time and work-life balance. You think this is currently an impossible and unachievable goal.
The time is right
So, you know you need some help with your business, but you’re unsure of what kind of help you need – perhaps you feel you can’t find the right kind of support that you and your business needs and often you feel it’s more cost effective for you to do it yourself, which of course impacts on more of your time. Does this sound about right?
As time moves forward in your business, if you’re not already, you know you’re heading towards burnout, with major feelings of de-motivation on the horizon and your stress levels are peaking. Continuing to run your business in this vein will mean the service you delivered to clients who once loved you will start to wane, as you struggle to keep on top of your day to day. Your business will stagnate and you’ll be unable to progress in the ambitious way you want. In today’s market if you’re not moving forward – you are now unable to achieve a standing still position, instead you and your business will soon start to move backwards, as your competition leaps ahead with innovative ways of working, new products and services and a more efficient way of interacting with new and existing customers. Don’t get left behind.
Food for thought
I’ve worked with lots of business owners who have all experienced the same challenges. One person’s story comes to mind. Lisa runs a health and well-being practice. Due to unresolved experiences in the past and negative, scarcity beliefs around the financials in her business, coupled with feelings that she should be doing everything herself; otherwise it would feel like failure, she kept the purse strings well and truly closed. Once this particular business owner was able to relinquish the need to keep such a tight control on all aspects of her business and let these go for the greater good of her sanity, enjoyment and progress of her business, once she was able to address unresolved past negative issues, she was finally able to outsource the tasks that were taking up all her energy and time and put in place processes and procedures to remove herself from all the little time consuming activities. Only then was Lisa able to realise the kind of business she had dreamed of – a small team of assistants, bigger, more suitable premises and another team member to work alongside her and when she was away.
Always a catch 22, or now is the right time to hire in the help you and your business needs to progress? Consider these pointers for making the best step forward:
- What will happen if you continue working in the same way?
- Write down everything you do, that you don’t love to do in your business
- Know that the best person/s for you and your business are out there
- Focusing on all the work you really love in your business is more profitable in the long-term
- Understand what your beliefs are around moving you and your business forward
Know that ultimately you have got this. You’ve built up a successful business and all this needs is the right level of focus, tweaks here and there and a level of sustainable support which means you can get your business to the next level.
I work with lots of small business owners to help them achieve big changes in their business. If you would like to find out more about my small business coaching programs click to download here or to arrange a chat to find out what steps you can take to move you and your business forward you can contact Clare here.
Clare Whalley will be celebrating 10 years in business this year. She graduated with an International degree in English and Education and went into corporate life to pursue a career outside of teaching. Successfully passing a rigorous graduate scheme into a blue chip company; working in several positions across team management, customer service and sales roles. A working trip to India helped her decide to resign, retrain and set up her own coaching and training business.
Clare works with fellow business owners to help them create a business they love too. She uses strategies and tools which will help business owners get to the clients they love to work with, with more consistency and ease.